February 18, 2015 82 comments

How to Get Serious About Social Media

by Regina

How to Use Social Media for a Blog or Business

Many moons ago I wrote a post on 33 Ways to Get Serious About Blogging, and even many-er moons ago I had a good friend, @WifeMomSWoman, try to tell me that I should get serious about social media as well. She even started my Pinterest account for me. I’ll be honest, I didn’t see the value at the time, but now Pinterest and social media (in general) are the greatest sources of traffic to my blog.

I even see that the majority of my product sales are from wonderful ladies and gents who come from social media platforms. In other words, serious social media pays the bills. I’m glad I had a friend tell me that I needed to start using social media with a serious mindset, so now I want to share with you the top ways I recommend to start authentically using social media for your blog or business.

1. Pick your platforms wisely.

Not only do you not need to be on every single platform to be effective, it can actually be an unwise use of your time (especially as a solopreneur) to try to be on each one. It’s really about where your ideal audience is and where you can be most effective for your brand. Try the free worksheets and questions in my post HOW TO DECIDE WHICH SOCIAL MEDIA PLATFORMS ARE BEST FOR YOUR BRAND as a starting point to narrow down what’s best.

And make sure that part of your narrowing process is clearly planning what you’ll use each platform for. Write it down. Make it real. Have a plan.

2. #EditorialCalendar it when stuff is important.

^^ That’s being used as a verb by the way. This simply means, when you have upcoming product launches, brand launches, important posts, challenges/giveaways you want to promote, etc., it’s time to make an editorial calendar of your social media content.

Did she just say that? That sounds like a lot of work.

It is. I don’t lie on this blog. Now my other blog is another story. All lies. But here I tell you the truth. It’s a lot of work, but it is so rewarding. Go ahead and click on the link (image) below and create a copy of the Google Sheets doc that pops up. This is the level I suggest you go to for any super important posts/products. Plan it out for 10 days or 30 days, whatever the situation calls for.

Ultimate Social Media Editorial Calendar

3. Research people before you respond.

How do all the cool, Snapchat-using kids say it? “I’m so over” people tweeting or commenting on social media before they’ve taken two seconds to check someone out. I’ve had people ask me the strangest things, way outside of what I do/know, and I really feel like the 10 seconds it takes to read my Twitter bio or click on the link to my site would have saved them the trouble. Also, you leave such a solid impression when you respond to people based on their needs + interests.

4. Unfollow junk accounts.

I like JustUnfollow, not for the somewhat middle school activity of unfollowing people just because they unfollow you, but because it allows you to identify people who haven’t used their accounts in like seven years. You can unfollow accounts on Twitter and Instagram very simply to keep the people you’re following to actual people who actually use these platforms. With other platforms, you may just have to do an audit of who you follow, and unfollow any accounts that aren’t really active or that don’t add value to your feed. Exceptions would be customers you want to interact with–they totally add value.

5. Follow wisely, my friend.

You’re being serious about social media now, and when you’re using social media for your business you kinda have to be purposeful about who you follow. Some platforms have lists or ways to segment the people/brands you follow so you can try to get to your most important content first, but others don’t. So if you don’t want to crowd your feed with stuff that doesn’t help you help others, then you have to be selective. Follow:

  • potential clients/readers
  • leaders in your industry
  • people who inspire you to make your business even more awesome
  • people who just inspire you or have engaging content
  • people you might want to collaborate with
  • people who go out of their way to promote/help you
  • people you like who put out quality content
  • @MindyKaling (just do the right thing here, she’s hilarious)

6. Don’t retweet, repost, or repin anything you haven’t checked out first.

Again, you’re serious about social media now. It represents your brand. You can’t share something with broken links, super low quality, or something that (gasp) redirects to a totally inappropriate or sketchy page. The Internets will unfollow you if you send them to a place with digital viruses and lousy marketing schemes.

7. Don’t be afraid of the “advanced features” in each platform.

  • Group boards on Pinterest will get your pins and profile in front of more people.
  • Twitter lists will help you organize the people you like and want to see tweets from, and lists will also help you make others feel special when you add them.
  • Facebook Groups and Google+ Communities allow you to create deeper connections with like-minded people and potential customers.
  • Twitter chats are epic ways to converse with others and gain new followers.
  • Etc.

No seriously, go create a list in Twitter if you’ve never done so before. It can be public (when you want everyone to see it and be able to follow it) or it can be private (like when you want to store all your connections who live in a country half way around the world so you can tweet them at specific times or go see what they’re up to when you’re randomly up at 3 a.m.).

Twitter lists are great tools, yo

8. Thank everyone, one person at a time (if possible).

OMG. Thank you @name1, @name2, @name3, @name4, @name5 . . . @name17.”

^^ Can usually be re-worded as:

I just didn’t feel like thanking you individually.”

Except for in the instances when you are in fact Justin Timberlake or when you intentionally want people to be in the same comment.

Your brand may already be at the point where it’s just not logical to thank each person for their comment or specific action . . . totally understandable, but perhaps you can try to “favorite” or “like” their comments.

9. Embed the heck out of your social media feeds.

If you’re making a point (in a blog post or on a web page) that relates to a specific Pinterest board of yours, plop it in using the Pinterest Widget Builder.

Follow byRegina (blogging + business)’s board Social Media for Champs on Pinterest.

If you’re making a point that involves a tweet you once published, embed it. I embedded the tweet below in one of my posts, and it still gets RTs and favorites . . . not because people are going back several months on my Twitter profile, but because it’s smack dab in the middle of a post people still read. What is a smack dab, btw? Do me a favor . . . don’t tell me if it’s something horrible.


10. #StyleGuide the photos, hashtags, and wording you’ll use in your updates.

When you’re making a style guide for your blog or website, add in the specifics of how you’ll treat social media. Consistency helps you stand out so, so, so much.

P.S. @Erika_Madden, do you mind if I use you as an example now? P.P.S. I think we should all go follow Erika now so she won’t be mad at me for using her as an example without permission. P.P.P.S. Just kidding. She probably won’t get mad, but let’s all go follow her anyways. She’s amazing. And she likes LOTR and sushi. Clearly an outstanding human being.

Erika Madden (of Olyvia.co) on Instagram

11. Create templates, yo.

Whether it’s quotes or sayings (like the examples in Erika’s IG account above), or the custom images you’ll make each time you share your blog posts or new products on Twitter, make templates for any social media graphics you’ll be creating. This will save you time and help you look super organized and consistent.

12. Batch everything.

Like that time you mixed up cookie dough for just one cookie . . . umm, no. Multiple cookies are always necessary so I’m assuming you typically mix enough dough to last you a day or so, right? Well, create your social media images (quotes, questions, challenges, regular pictures of you behind the scenes, etc.) in batches (perhaps 1 – 4 weeks of content at a time). That way you’ll never be without something to share, and you’ll be that much more likely to stick to the promotion schedule (editorial calendar) you made in #2 above.

13. Buffer (or Hootsuite) all the stuff.

I use Buffer (+ Hootsuite is another similar tool) to load multiple tweets, Facebook posts, Google+ posts, etc. at once. So, all that stuff you just batch created . . . now you can schedule it ahead of time and not worry about it.

Ahh, but Buffer and Hootsuite don’t support Instagram, you say. True, I say. But: TakeOff and Latergramme do.

14. Write a better bio.

Communicate value and your personality in your bio. Try really hard not to just list nouns or adjectives that describe you and your attributes. Try to communicate what makes you you in longer phrases or full sentences. So instead of opting for:

Cat lover. Chocolate lover. Wife. Mom. Friend. Copywriter. Editor.”

Please don’t get mad at me for that ^^–it just really doesn’t stand out as much as:

I help you write words that people remember. I also like cats, and chocolate, or chocolate cats . . . I’m not picky here.”

15. Get a better avatar/headshot/profile image.

Hire a photographer, or get handy with natural light and a good editing app. (Hint: VSCO Cam)

16. Similarize (word check: does that exist?) your bios + headshots across all platforms.

#AwkwardTruthMoment: People just don’t know you like that. If you have curly hair and a blue dress on your Pinterest profile and straight hair with a red shirt on Twitter, we might not get that you are the same person. Also, if you talk about your love for cats on Instagram and you only talk about your love for editing works of fiction on Google+, we might not get that you are the same person.

Your average Internet user looks at 1,307 different faces online each day. I’m totally kidding y’all. I made that stat up. But, seriously . . . we just don’t know you like that. Use similar headshots (you know, like either the exact same shot, or you in the exact same setting/outfit) and bios.

17. Update your cover photos.

Make them compelling. Make them pop. Make them fitting of the season or of your newest product launch. Whatever you do, don’t waste your cover photo space . . . people actually look at them.

I’m about to use another Internet friend as an example of fine work without their permission. I’m so fired as a friend. P.S. @BombshellTechie is one of the most helpful, wonderful people online. Totally worth it to follow her >> hint.

Bombshell Techie on Twitter

18. Verify, connect, list, and link.

Verify your site/accounts in Pinterest.
Connect your accounts (such as Instagram and Twitter so that you can automatically tweet something you Instagram every so often).
List and link your other accounts on each platform (where applicable–so, YouTube should have links to all your other accounts, ditto G+, etc.).

19. Join chats.

Find Twitter chats (or discussions in other social media communities) that focus on topics you love, that can help you learn, or that include a lot of your ideal audience. You will have great conversations, you will gain new followers, you will meet new collaborators, you will likely even find new customers.

My favorite new chat? you ask. #CreateLounge, hosted by the amazing @Kayla_Hollatz.

#CreateLounge Twitter Chat

20. Join communities.

People with like minds, similar challenges/issues/desires, and similar interests often congregate online in Facebook Groups, Google+ Communities, group Pinterest Boards, Twitter chats, various website forums, and other online clubs or organizations. When you’re taking social media seriously, you’re not tweeting on an island . . . okay, bad example, because you can literally tweet from an island and connect with the whole world. But, you know what I mean. You’re not tweeting in a bubble . . . okay, you can probably do that too . . .

What I’m trying to say here is: Community is important. When you’re using social media for a brand or business, community is everything. Serious social media is not one-sided. It’s interactive. It’s meaningful. And it’s like that one phrase people always use, “You’re not tweeting in a vacuum my friend.”

That analogy works, right? I’ll get it one of these days.

21. Get serious about hashtag research and social media search features.

But Regina, you’re telling me to go out and find my ideal clients/readers, and to find like-minded people to connect with on social media, and to do a bunch of other stuff that requires me to actually find these mythical people. How do I do that?

Ahhhhhh, the power of search. Figure out key phrases people might use when looking for content like yours or products like yours, and then search for those phrases. A simple Twitter search of the phrase “need to start a blog” returned tons of results (people saying everything from “I need to start a blog before my site goes live” to “I need to start a blog to help with all these emotions”), so if you were in the business of helping people start blogs, you’d totally have new friends. P.S. Don’t creep people out when you tweet them by telling them about all your services, instead, congratulate them, converse with them, point them to free resources . . . don’t be weird.

Twitter search

While you’re in research mode, don’t forget to search hashtags on Instagram, Google+, and Twitter. Find out the most popular hashtags among your clients and communities (just do a Google search for “popular hashtags for ____”), and then search for them and use them. Connect with people who use them. You get the point. We’re serious about social media now; we can’t be lazy.

22. Add value, but also be yourself.

It’s part of establishing a “you” brand. You always want to add value, else, why would people follow you? But, you always want to be yourself. In being yourself and sharing things with personality or sharing things other than articles/research, you’re giving yourself some wiggle room. If you have a powerful presence as a brand and as a person in one, we’ll follow you when you pivot into a new brand or space. Pinky swear.

23. Mix it up.

There are many types of things you can share on social media. Below are my top 25 suggestions for types of content. P.S. You can download this as a PDF in my post on Grow Your Blog Traffic with Social Media.

The 25 Types of Content to Share on Social Media for a Business or Blog

24. Create a hashtag.

If you’re using social media for your business, you’ll perhaps want to look into creating hashtags for your brand, for your products, for your communities, and for your challenges/contests. People are so used to using #hashtags nowadays, that if you create and clearly communicate + use your hashtags, you’ll likely find that they slowly catch on. So, when you ship out products, casually let people know each product’s specific hashtag. You may find that it reminds people to share your products on Instagram. Or, you may find customers saying stuff about your products (on Twitter for example) who you didn’t even know bought your stuff.

You may mess around and create a movement with one of your hashtags. Just don’t go crazy; be mindful of the platform you’re in. 27 hashtags on Google+ is a bit much. And on Twitter, you probably can’t fit more than 3 with your tweet.

25. Create a community, show, or event . . . or host something specific on each platform.

Give people additional incentive to follow you on each platform that you’re taking seriously for your blog or business. Hold monthly Q+As on Facebook, a weekly Google+ Hangout, an occasional Twitter chat, a show on YouTube, or even a scavenger hunt on Instagram or a pin party on Pinterest. Include prizes or free resources the first few times (or permanently). People will love the events and the communities that form around them.

26. Share other people’s stuff and tag them when you do so.

You’ll create some of the most grateful, awesome fans when you share other people’s stuff (on Facebook, on G+, on Twitter, on Instagram, wherever). If you’re able to tag the person, they are that much more likely to follow you, to re-share your content, or to love you bunches. Using social media for your brand means stepping out and connecting. You may share to crickets at first, but people will take notice and be appreciative in time.

27. JUST SAY NO to (most) drugs and automated responses.

Just kidding kids. Say no to all drugs.

Also, if it doesn’t look like a human sat down and gave the tweet/post some serious thought in the moment, don’t post it, message it, or do it. What I mean is: No auto direct messages on Twitter when someone follows you, no auto tweets through a third-party app thanking the five people who retweeted you that week, and no post that simply shares the name of a product and a link (“Gold leaf scarf http://awkwardurl234567here.com”). None of these things look like an actual human sat down and gave the post some thought. Using social media effectively for your brand means standing out. Automated, impersonal, uninteresting posts do not qualify.

28. Ask for help.

People love to help you and give you feedback. Whether you’re asking what color you should release a new product in, asking if anyone knows someone who does _____, or asking people for advice on a certain topic, people will commit to memory those that they help and those that are appreciative of said help. When you’re first building your accounts up, you might mention or tag someone directly (and without being creepy) to ask for their expertise on something . . . or you might just throw your question out into Internet land with an applicable hashtag and hope someone sees it. Either way, give it a try.

29. Switch up your post based on the platform.

That one time you saw someone post the exact same wording across all eight platforms they use. That was so interesting, right? (Insert an unamused emoji face here.)

Different platforms call for different hashtags, lengths of posts, wording, vibes, and images. Take advantage of the specific communities you’ve connected with on each platform. Delight them in different ways, and always, always optimize your images and words for the platform you’re on.

30. Get handy with the editing tools.

Make your quotes and images look spiffy with free tools like VSCO Cam and Pixlr.

31. Put your URL on it.

When my friend Deidre, over at WifeMomSuperwoman.com, first told me to start putting my URL on my images, I thought it would make everything ugly and I was super hesitant. But, I started doing it and now I’m even petitioning Beyoncé to put out a remix to one of her popular songs for us Internet entrepreneurs: “If you liked it then you shoulda put a watermark on it.” I understand it’s not as catchy as the original, but I’m working on some compelling lyrics. Here are the facts that I need to fit into this new song:

  • Stuff gets lost on the Internet. Have you ever found an image and wish you knew the original source? Can you imagine a potential reader coming across a great article on Pinterest but getting frustrated when the pin doesn’t lead back to the original source? Ditto Google Image search. That wouldn’t happen if your URL was on the image.
  • Images get stolen and misused on the Internet. A super sweet blogger emailed me a while back to let me know that some of my images (along with several other bloggers’ images) were being used by a shady guy on his Pinterest board to get traffic back to his site. So, whereas it looked like you were clicking on a picture that would take you to my piece on How I Started Making a Full-time Blogging Income, you were actually being taken to his site. The only way my new blogger friend was able to alert me to his image theft, was because my URL was on my pin.
  • Including your URL or logo, or both, is a great way to reenforce your brand identity.

So, what do you think? Maybe make the information above into an R&B slow jam? Agreed.

32. READ. Because readers are leaders.

Find a book about social media in general (The Art of Social Media // Grow Your Blog Traffic with Social Media) or a book about the specific platform you want to study in the moment. As power users, let’s make power moves and really explore all the features and uses of the platforms we choose to be on.

33. Stop, go back, and use the person’s name.

When replying, when contacting, when asking something, when breathing, when freaking sneezing, use the person’s name. People like to hear/read their own names. People like when you take time to address them personally.

Now . . . I’ll give you the instances where people make their names too ridiculously hard to find. Like when their Google+ name and Twitter handle are brand names, and their website bios don’t have their names, and all their posts are signed “M.” >> they just don’t want you to have the information you need. Abort mission. But other than that, use the person’s name.


How else do you get serious about social media? What do you spend most of your social media time doing? Planning, posting, finding people, thinking of what to say, designing images? Holla at me in the comments about it.

Main blog photo: German Parga

82 responses to “How to Get Serious About Social Media”

  1. Sune Moolman says:

    “33 ways to get serious about social media”, I was like “33”? Can’t be.
    You totally nailed it! I need to read this post a few more times though, but every single point is spot on … now to start implementing it. Thank you, Regina! 🙂

    • regina says:

      Suné, thank you so much for your comment, and haha, yeah, I didn’t try to make it 33 >> it’s just what came out. Even I was like, “33?” “Whatever!”

      I appreciate your comment.

  2. So I woke up this morning thinking…hey…I have a hankering to read something NEW and EPIC from Regina and BOOOM there you were in my bloglovin’ newsfeed. Thank you for reading my mind.

    I am excited to share this post with my BBP (Bestie Blogging Partner) Sammi. She is our social media guru, and after reading this she will be a die hard Regina fan like I am.

    We have been talking about embedding twitter quotes into our posts, and I think you’ve pushed me over the edge. Now if our kiddos could get well enough to go to school today (problem with being best friends and spending all our time together ) Sammi and I will meet for coffee and work on our #EditorialCalendar!

  3. Tope says:

    I love this (although I’m not sure I’m loving you right now – you’ve given me more things to read and research!). My most challenging tasks will be joining chats and communities. I always feel like I’m butting in and that probably explains why I dislike cocktail parties.

    • Melissa says:

      Tope, I had to laugh when I read your comment – both for the part about the extra work Regina likes to give us, and for the cocktail party part. Is there an internet version of “I’d go to that party, but I’d rather stay home in my pajamas and eat ice cream from the container”?

      Nice to see you here, by the way! Sorry, Regick, back to you now.

      • Tope says:

        Hi Melissa

        Ain’t that the truth! My big dream is to have a slumber party with my favourite bloggers at the presidential suite of a 5 star hotel in our pyjamas and eating ice cream out of the container :). The best part? Someone else does the cleaning up…

  4. Jeanette says:

    Love this! I really need to sort out some people on my Social Media…special on Twitter. Before I just followed everyone back who followed me, and now I have so many which I really don’t need to follow. And start thinking more on who I choose to follow:) Great input again Regina!

    • regina says:

      Jeanette, I totally understand that. I did that too, and then I read some of the tweets in my feed and was constantly getting shocked or offended. There was a whole “I must not be following the right people for my brand” moment. Haha.

      Thank you so much for taking the time to come by and comment. Loving the blog design you have going, by the way.

      • Jeanette says:

        Thank you! But I have messed up my theme to be responsive, before it was but now it isn’t:)

      • That’s exactly where I’m right now! I followed a lot of makers thinking they would be great inspiration and future internet friends, but now I’m finding myself spammed with etsy listings on twitter and missing the tweets that actually are inspirational and from present and future online friends.
        You’ve inspired me to handle that today and then go back and read this post to implement all the other things as well.

  5. Ashlyn says:

    Regina! I found your blog two days ago and I already wanna print everything out to tape to my walls so I can read them over and over again. AND, I feel like I know you already! Can we be friends?!

    Thanks for 33 (actually helpful) tips. I’m already starting to re-write my previous blog posts to make them shareable and will be implementing your social media tips to go along with them. You’re amazing! Thank you so much!

  6. I love how jam packed your blog posts are with value! Such an inspiration. I actually attended an awesome presentation given by Daliah of Saper Law Firm covering legal issues surrounding social media yesterday evening. You can actually trademark your hashtag so long as you created it, use it to promote your service, brand, or product, and it promotes commerce.

  7. Stephanie says:

    This post is everything, Regina…thank you so much for writing it.

    You have no idea how often I go over and over my social media strategy, freaking out and worrying that I’m doing it wrong/missing something, but this completely lays it out and makes it something I can stick to. You have such a calm, clear and confident writing style that really is a gift. 🙂

  8. Chris says:

    Your information is soooooo valuable to me!!! Thank you for existing, and utilizing your vast array of talents.

  9. Rose says:

    I just discovered your site yesterday and came back to read more of your posts. I have been revamping my blog and working on building readership and just in general being a better blogger. This post was PERFECT and just what I was looking for. Thank you SO VERY MUCH. I am happy that I decided to stop back in. I know this will be extremely helpful for a lot of people.

  10. Neosha says:

    Yes yes and more yes!!! Apparently I’m already doing something right by the looks of a few points you made. I’ve been using my biz twitter account more so I’ll definitely try adding a hashtag to my list of things to work on. Thanks for another great post!!!

  11. Keizra says:

    In addition to offering a ridiculous amount of information, I can always count on you to give me a good chuckle too! Thanks for Takeoff – I knew of Latergramme, but I’m on Team Android so you saved the day! All great tips as usual 🙂

  12. Melissa says:

    Great stuff, thank you. And I’d never heard of TakeOff and Latergram, so those are especially useful tips!

    I’m not sure if this fits here, but something that’s slowly becoming clear to me is that I have to use social media that, um, I actually like. That seems to make the “job” easier, I post better content, and I engage because it’s fun. I know superstars like you manage 15 different platforms, but I have mental capacity for maybe 2-3 in a good week. I tell myself that I’m following Regina’s advice about Always Post Quality Over Quantity. That totally works, right?

  13. Jen says:

    Dear Regina, you inspire us to think really big with our blogging dreams and I am so in love with that. I just bought GYBTWSM and am thankful for this timely post because social media is my Mt. Everest right now. It’s because I’m a chronic lurker. In fact, this is the first comment I’ve ever really left on a post anywhere and I’m not like, new to the internet. The permission to focus on a few platforms is quite liberating, but I look forward to being able to go all-out one day soon because I am starting to get it about “serious social media” paying the bills! Off to do my #adulthomework

  14. I am so grateful that you put such valuable resources out there for us. I have been so confused about the amount of time that I devote to social media. Truthfully, none would make me very happy. I will definitely have to reread this again. I don’t want to pay for followers so will do what I can to grow without doing so. Thank you so much!

  15. Gertrude says:

    Dear Regick, you are a genius. But I bet you already knew that.

    I have a friend called Tiffanny who used to use the word ‘Internets’ as well. Funny. Another blog post to print out and study !!

    Thank you Regick.

  16. It looks like really hard work but I totally believe that it pays of, so thank u for the great tips : let’s work now 🙂

  17. Meg says:

    Thanks for this post! As always, it was reaally helpful AND I have some awesome new people to follow too 🙂 …and an extensive reading list hahaa. I’m really interested in the way social media works, the age of the viral (sounds a little like a zombie film…) and how artists can use the internet in order to make a living doing what they love! I’m kinda experimenting and researching social media so I can help artists promote their work in the future so posts like these make me really happy – getting as much awesome information like this usually means visiting 10 different websites or blogs!

    I’ve rambled slightly so I’ll stop now 😉 Thanks again, Regina!
    Meg, Optical Intake

  18. Amy says:

    Regina-

    No one but you makes so much magic in my internet world so consistently. How is it you stay so grounded with all the constant praise? Ha! Good for you

    I have already started researching hashtags, which had led me to new peeps I should be following. I have been thinking about joining some art journaling groups on FB, (I am in lots of art therapy related ones, but only one on the art journaling side. ) the groups definitely drive blog traffic from art therapy folks, I’m sure that the art journaling groups could do the same. Thanks for the great info and the kick in the butt!!

    Amy

    • regina says:

      Amy, haha “magic in my internet world” . . . thank you. That is an amazing thing to hear.

      Facebook Groups are my least used social media community but it is encouraging to hear that you are part of ones that drive traffic and add value. It actually is motivating me to check out some myself and not be sonly a G+ gal.

      Thank you for taking time to comment Amy. As always, I LOVE to hear from you.

  19. Great post, Regina! I just discovered your blog a few days ago and now I really have my work cut out for me :).

  20. Fantastic tips! I absolutely need to read this again… and again. Thank you for sharing this, and I love your style of writing. Your fun personality absolutely shines through.

    Jess X

    http://chasinglifeandme.blogspot.co.uk/

  21. chelsea says:

    new reader and appreciator right here! i was on the twitter chat last night #createlounge and am feeling super inspired by your work! thanks for the quality content and feel of your blog because i’ve already spent 45 minutes clicking around. you’re amazing-keep doing what you’re doing.

  22. […] I’ve already used some of the tips in How to Get Serious About Social Media – I updated my Twitter with a header image. Follow me on Twitter (tanyapatricexo) and […]

  23. […] it can be easy to feel like you need to be on all the sites. But as she always does, Regina has 33 tips on what to do about your social media presence when you want to get serious about your social […]

  24. Kayla says:

    Thank you for the helpful tips! I just started a blog and I’m figuring out how to get it out there for people to follow.

  25. Anung V says:

    I really needed this. Saved to Pinterest and Twitter to go over again more closely. Need to do more as I’m building my writing and photography business. This is so packed with useful stuff. Thanks for always giving me a kick in the butt to keep working.

  26. Wow Regina You did a SERIOUSLY Fantastic job of listing What we need to be implementing on our Social Media! This post is great for New users and Experienced Users! Something in here for everyone to learn! Thank you!

  27. […] sink in a minute… Imagine being THAT organised. You can be. Start there. The By Regina “get serious about social media” post is here and you’re going to love […]

  28. Thank you for such a well-rounded and comprehensive summary Regina! Thank you for also saying you don’t need to be on every single social media channel – I completely agree that you need to ‘hang out’ with where your peeps are but also need to balance that with what you actually enjoy. I’ve heard about Kayla’s awesome twitter chat – I hope to join the next one!

  29. Anne says:

    Can I just take a moment to tell you that you’re wonderful? I get so much out of your blog and I truly appreciate all the work you put into it. There is always something helpful when BlogLovin’ tells me you have a new article! Thank you!!

  30. This is awesome. I really started focusing on social media when I started grad school, and now I’m ready to take it all (social + blog + aspiring side project) to the next level. I’m reading this with your Epic Planner right next to me!

  31. […] How to Get Serious About Social Media – What a surprise, another fantastic article from Regina. Seriously, this is GOLD. Read it, then read it again, then go get some coffee, then read it once more. […]

  32. Chloe says:

    Fantastic post! So much helpful advice!

  33. This is such a find for me! I started blogging a year ago, but was kind of off and on because of life. I have always wanted to be a writer, and this is as good as it gets right now.
    I decided to take it seriously this year. I am trying to find some traffic for my blog, since it appears I am the only follower besides the lovely spam. I have friends that tell me to put info on my posts on facebook and twitter, and am trying to give that a go. This is exactly what I need to do things responsibly. You have great information, that even if taken one tip at a time, will help me out.
    I love your site, and am drinking in all the knowledge I can. Need to look at my checkbook to see what I can order from you!
    Thank you for encouraging newbies! And BTW, you are gorgeous!

  34. […] a plan for how to post the right content to Facebook or Twitter or Pinterest or YouTube. My friend Regina has some great advice on this. She even has the right tools to give you so I won’t reinvent the wheel. Get it from […]

  35. Tammy says:

    Thanks for posting this. You gave me a lot of work to do. lol Being new myself it is a blessing to have people that will share their tips to help others get their sites/blogs going. Thank you again and God Bless!

  36. Megan says:

    Wow! So I now feel overwhelmed…. but in a good way. Is that possible?
    Thanks so much for all of this. I’m going to have to take them one bite at a time, but I’m excited. You’re Awesome!

  37. Thank you so much for this post. It was easy to read and understand. You continually deliver immediately applicable tools that are helping me grow! ~Valerie

  38. […] tips for social media are invaluable for bloggers. Be warned though: one click to her site, and you’ll be […]

  39. […] Check out Regina’s post and learn about the other 32 tips that will make you feel like a social media ninja!  Read:  How to Get Serious About Social Media […]

  40. Malou says:

    Wow, what an incredible, comprehensive list! Thank you!

    I got a bit of information overload here, but I will be dissecting and analysing every single tip because of how clearly you outlined everything. This is valuable information for a small business owner.

    Thanks Regina!

  41. That’s a big but useful list and I would accept that I haven’t read all of it in detail. Read a few points, copied the editorial calendar (that saved me from doing lot of research) and pinned the kinds of post one must share. And then I think it was pretty much information to take in in one day. would be back tomorrow to read the rest of the points.
    Thanks a ton for sharing

  42. Amy says:

    amazing info here!! i am eternally grateful!! now, i need to find the time to apply all these great tips. thanks so much for putting everything together & explaining in terms that even this newbie, wanna-be blogger can understand.

  43. carol says:

    Loved this article!

  44. shannan says:

    I’m kind of ODing on your site right now. Especially love this post. Social media as far as branding goes has felt overwhelming, but I feel like I at least have some directions now on how to work on it. Thanks for sharing your know-how.

  45. […] Love Your Biz by Erika Madden 29 Ways to Give Back to Your Blog Community by Kayla Hollatz How to Get Serious About Social Media […]

  46. C-Tel Infosystems says:

    This are good points to follow for a successful social media but need to study things and takes time to execute this anyways thanks for the post.

  47. Melissa says:

    This is my third or fourth visit to this post and every time I leave with something else to do for my platforms. Such a resource. Thanks for sharing.

  48. You are simply A-MAZING Regina!! Thank you for being so helpful & transparent!

  49. […] How to Get Serious About Social Media by byRegina.com […]

  50. Annie says:

    OMG, so much information!!! I think I stopped + searched hashtags because it is something I never thought of before. Otherwise, I’m definitely bookmarking this for referencing MANY MANY times over. Thank you for this!!

  51. […] How to Get Serious About Social Media – by byRegina.com. If you’re looking for some cool ideas to push your social media […]

  52. Kayla says:

    As always Regina! Very inspiring and some amazing tips! Endless amount of thanks!
    I’ve learnt so much today- its funny what a small about of research can do!

  53. Kate says:

    Hi Regina! Thank you for another awesome post. I find social media to be hard sometimes. I mainly focus on IG (for now… I know, but I’m new and there is so much to do!) and I’m still trying to figure out why some images/words I post do better than other images/words that I thought were similar. I have found that observing people I like to follow has been helpful, but I have a lot to learn. Again, I love your content!

  54. […] 33 Ways to Get Serious About Social Media- By Regina […]

  55. Another great post Regina! I like how you walk the talk. Your images are all consistent, not to mention fantastic. Thanks for the tips!

  56. […] they know you exist? As for Pinterest, Instagram or the like you should consider setting up a social media strategy and don’t forget e-mail marketing. It is such a great way to stay in touch with your clients […]

  57. Moni says:

    Regina, thank you for your wonderful and very helpful blog! Every article is such a treasure for every blogger who wants to make one step ahead.
    The #23 is very useful for me!

    Best regards,
    Moni
    @omtrips

  58. […] How to get serious about social media by byRegina […]

  59. […] and interacting on Instagram and post at least 1 awesome image a day.” (You should also check out this post on ’33 Ways to Get Serious About Social Media’ for some great […]

  60. Emily says:

    I especially enjoyed your comment about using people’s names when communicated with them via social media. It really does make all the difference. Thanks for the great tips.

  61. […] want to give yourself some structure and some strategy for using social media for work, check out 30 Ways To Get Serious About Social Media at […]

  62. Demetria says:

    In a web world of list, 50 ways to do this, 20 ways to do that, I have become a skeptic on what I read. typically 10 tips into the usual 30+ ways to do something, I would realize how non useful that article would be. EXCEPT HERE OF COURSE! I have to say, I wouldn’t care if you posted an article with a thousand ways to do anything, because all of your tips are awesome! And they always include something that keeps me from making a huge blog/site mistake! In case you haven’t been told today… You, Regina, are a blessing to your readers! Keep ’em comin’! 🙂

  63. Barbara says:

    You’re a Blogging Tip Rockstar! Thank you for writing this. I’m new to blogging and have made it my NY resolution. I want to start off correctly and learn all the right things to do/not do with blogging. I would love a tutor, hint-hint or a course. Pleasssssse let me know if you have any suggestions and thanks again!

  64. […] 90.How to Get Serious About Social Media – By Regina […]

  65. […] source of this great design from byregina.com google_ad_client = "ca-pub-0544625305624710"; google_ad_slot = "1192626007"; google_ad_width = […]

  66. […] How to Get Serious About Social Media – byRegina.com […]

  67. Yasmin says:

    Nice post.. I struggle with getting recognition but I’m gonna use these tips to see if they help!! Thanks

  68. […] 33 Ways to Get Serious About Social Media – byRegina (Yes. Her again. She’s awesome.) […]

  69. Hi Regina,

    This is awesome post. You explained everything in the great detail. I am surprised about the fact thst we should use url on the pictures because I am scared that it won’t look nice it you are totally right. I like your work. Keep going. I enjoy reading.

    All the best,
    Rahela

  70. Melanie says:

    Awesome post. Thanks for sharing all this info. I have pinned it & will be coming back to it many times I am sure.

    Thanks again
    Melanie <3

  71. […] How to get serious about social media, by Regina […]

  72. Michelle says:

    You are amazing! I love reading everything you put out because it is always so thorough and helpful! Thank you for this list. I’m a super new blogger and I find it so helpful when those more experienced provide helpful tips and tricks. Please keep being amazing (and making awesome guides, resources, and fabulous photos)! Thank you!

  73. […] you want to create a blog business plan, find some non-icky ways to make money blogging, or get serious about social media Regina’s got you […]

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