10 Non-icky Ways to Make Money Blogging

May 5, 2014

Can I be super honest here and say that some of the ways to “make money online” just sound and seem icky. Icky* beyond belief . . . and yes, icky is my very grown up way of saying it.

Some people have Scam McScammerton written all over them and their online “businesses.” And to them I say boo, because they’re reflecting poorly on the rest of us who want to earn honest Internet monies. The kind I want to share with you today.

What this is: An overview of the multiple ways you can make money blogging (a.k.a. monetize your blog, a.k.a earn revenue through your blog). I personally use methods 3 – 7 below, as you can see on my Monthly Blog Income + Traffic Reports that I share with you.

What this is not: Magic. Sorry Charlie; this all involves hard work. By the by, who IS Charlie, and why are we always apologizing to him?

You have permission: Some people feel bad about making money online and I think it’s because there are so many dishonest ways to do so. However, I just want you to know, you have permission (not that you need it). You have permission to be amazing, to pour your heart and hard work into your blog, to spend time sharing your interests + quirks, to spend your days making the Interwebs more useful and beautiful with your art, voice, and love. You have permission to make a few dollars off of promoting products you would share anyways, and making things you’re compelled to make, even if you were doing it for free.

It’s okay when others don’t care to make money online, but if anyone tries to make you feel craptacular for wanting to do so, refer them to this post and the following message: Stop being a hater + bringer-downer of creative, hard-working people. Basically, get a life. And brush your teeth. I think your breath stinks. Thanks, Regina.

Things to keep in mind:

>> Your main focus in your blog’s early days will probably need to be creating awesome content, but having monetization strategies in place can make you a little money and get you used to managing your chosen programs early on. You will learn a lot about affiliate marketing + digital goods, etc. through trial and error.

>> Making money from a blog takes concerted effort and can take a long time. You have to try methods, assess, readjust, drop some methods, add others, and get good at creating content and optimizing your blog to make good money.

>> Multiple streams of revenue will be your friend, and I’ll explain why later. You’ve probably never, ever heard a silly little phrase about not putting all your eggs in one basket, so here’s Louis Armstrong and Ella Fitzgerald singing it, and here’s Fred Astaire + Ginger Rogers sing-dancing it. Of course, they’re romanticizing the concept, and I want you to think the opposite. Eggs in one basket = bad. Major head nod to Irving Berlin for this and many, many other amazing pieces of music that I grew up on. Love you dude. Thank you.

{and now for} 10 Non-sleazeball Ways to Make Money Through Your Blog

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9 Ways Bloggers Are Like Drunk People

April 10, 2014

Dear bloggers and creative entrepreneurs, I came to the realization that we have a lot in common with drunk people. Here are just a few of our common traits:

1. We forget stuff extremely quickly.

Bloggers: We forget to do things such as eat lunch. Right after we finished making lunch. Because, you know . . . our blogs.

Drunk people: Will forget the end of their sentence, mid-sentence. And where they put their wallet. And their phone.

2. We have ridiculous ideas that seem really epic at the time.

Bloggers: You know, like writing about how bloggers are like drunk people. Or launching those two other blogs we’re so passionate about that we have negative amounts of time and energy for.

Drunk people: Things such as serenading you from afar, challenging the Dwight Howard sized man at the bar to a fight, or simply dancing, really horribly.

3. We try to keep the party going way past our bedtime.

Bloggers: I know you feel like you can crank that post out at 3 a.m., but let’s be honest, sometimes your delirious blog posts are the equivalent of drunk texting your ex. You’re better than that.

Drunk people: Go home drunk people, you’re drunk.

4. Our emotions change in an instant.

Bloggers: “Aww, no one commented on my post today. Maaan! No one loves me. Life is horrible . . . ooh look, Holly B. just repinned my pin. All is right with the world!”

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How to Write a Blog Business Plan (Free Workbook and All)

April 7, 2014

If you like adult homework and careful planning, this post is for you. If you don’t like adult homework or planning out the details of your blog as a business, then this post is DEFINITELY for you. If you currently (or ever plan to in the future) regard your blog as a business, or a way to make money, or grow your platform, or enhance your brand, then creating a blog business plan is essential.


“Why? Why must I do this? This is just part of your nefarious plan to keep me busy . . .” you say.

True. But, if you don’t 100% love your blog plan and me after you’re done, I’ll enter you into the “Regina wastes my time and life e-gift card drawing” for $25 to Amazon.com, because here’s the deal: I’d never recommend starting a business without a business plan, so I feel passionately about you developing a blog business plan if you’ll ever regard your blog as a business.

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Who are you talking to? (How to Create an Ideal Reader Profile for Your Blog)

April 4, 2014

We’re going to follow a 2-step process to create an ideal reader profile for your blog. Why? Because you DEFINITELY want to know who you’re talking to every single time you sit down to write, or create a Pin, or record a video, or create a product for your your blog.

If you’ve ever taken an introduction to communication course, you may have had a professor like mine, with the highest pitch known to man, constantly reinforce that “True communication only happens when the receiving party interprets your message exactly how you meant it.” (Humor me and repeat that in your head with a really high pitch so you can understand my sophomore year in college. Thanks.)

What’s my point?

How can you even begin to know whether your audience is receiving your message and understanding your brand + blog, if you don’t have a solid grasp on who you’re talking to?

Le trust. I suffered due to my own lack of planning for a long time because I didn’t create an ideal reader profile like the one you can create by (Step One) answering some questions about your ideal reader and (Step Two) crafting those answers into a profile and mood board of your reader.

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