Before our session of Publish One Month of Big Ideas, please check out these 2 episodes:

  • Episode 1: The Flawed Logic of Publishing “Expert Content” (and Why I Blame Our Schooling for This)

  • Episode 2: Four Shifts That True Thought Leadership Content Fosters

Episode 1: The Flawed Logic of Publishing “Expert Content” (and Why I Blame Our Schooling for This)

tl;dr—

  • Traditional schooling (being lectured at, being tested on what we can remember, accumulating knowledge on things that we won’t use in our careers until years later, and learning that our ideas aren’t valid unless we cite sources or findings from other people’s work) . . . has led to a style of “expert publishing” that is actually just safe knowledge transfer content

  • Thought leadership content is based on creating shifts and sharing things that can be implemented immediately

Episode 2: Four Shifts That True Thought Leadership Content Fosters

tl;dr—

  • Thought leadership content is publishing designed to spark a shift—in a person’s state, perspectives, priorities, or identity—by offering new structures and highly specific connections that only you could create (through your lived experiences, personal experiments, and recognized patterns).

  • This one-month challenge will give you a few prompts and writing exercises to practice publishing content that encourages these 4 shifts: perspective, identity, state, and priority shifts.

Thank you for checking out the orientation 🙏🏽.
I’ll see you inside Publish One Month of Big Ideas.